So if you’ve been online to veiw the collection, or if you’ve been into one of the Linneys stores I just know you are going to ‘Fall in Love at Linneys’ as I do time and time again!
Linneys uses the most lustrous pearls, magnificent diamonds and Western Australian gold and with innovative, creative designers who have years of industry experience it is no wonder each peice is exquisite!!
One of the faces behind the beautiful peices is Justin Linney whose role in the company is the Assistant Creative Director (style must run in the Linney family!). Justin is successful in his field, creative and passionate about the company and we have been fortunate at Stylewa to spend time learning more about Justin and the world of Linneys.
Stylewa: Congratulations on the creation of Linneys 40th anniversary collection!
There are some bold, unique pieces in this latest collection – how was it decided that music be the inspiration?
The fantastic thing about celebrating our 40 years in business is that we’ve had the privilege of being able to influence fashion and design over 4 decades. In the 40th anniversary collection the jeweller tells the story of different musical genres from classical to rock. Using Music was a natural progression to build on the success of the previous two collections that were inspired by visual arts and dance. Like your favourite song, a piece of jewellery can capture a special moment in time. With these links between jewellery and music there was plenty of inspiration and it was an exciting creative process to be involved in with our design team and jewellers.
Stylewa: Linneys award-winning jewellery collection features West Australian gold, world-class diamonds and highly regarded Broome South Sea pearls. What do you believe makes Linneys so unique among other Western Australian jewellery designers?
Linneys is known for creating exquisite jewellery art that captures the spirit of romance and beauty. Our pieces are timeless and often become family heirlooms that get handed down from generation to generation. In terms of being unique it is really how we transform the precious West Australian materials into innovative an d distinctive designs that has received international recognition. Linneys was the first Australian jeweller to sell Broome pearls some 30 years ago, and since setting this benchmark we have become well known for also using West Australian gold and rare Argyle Pink Diamonds.
Cartier has the iconic ‘Love Band’ and Tiffany & Co the ‘padlock’………what would you say is Linneys signature piece?
Linneys has a distinctive style that underpins all of the jewellery that we create. Linneys clients love the diversity of jewellery that is available and that our pieces aren’t restricted to only pearls or diamonds. Also, having a team of designers enables clients to sit down and create bespoke one-off pieces that suit their individual style. My father Alan is known for his free-form and organic expressive designs which are often reflective of and inspired by natural elements such as the ocean and the Kimberly landscape so I would say that this has become the signature Linneys style.
How did Linneys celebrate its 40th anniversary?
We celebrated 40 years of business with the launch of our 40th anniversary collection. The celebration will continue for the rest of the year including an exclusive Spring Flowers event in September in which my Father Alan has design and handcrafted a limited edition range of jewellery that is being interpreted into floral installations by seven of Perth’s leading florists. The 40th anniversary collection is beautifully showcased by our ambassadors, Jessica Marais and Jason Dundas, who were photographed for the catalogue in Miami. It has been said that life begins at 40 – the Linney’s team are proud to be a family owned and run business and we are excited about continued growth and creating unique jewellery for our clients to wear and enjoy for years to come.
Stylewa: Justin thankyou for your time with Stylewa and we look forward to watching as the Linneys empire continues to grow and the each collection continues to impress us all!
Thankyou for bringing the world of style, creative, beautiful, innovative and classic pieces to add to their ‘wish lists’!!
Stylewa x
a few of my favourites at Stylewa………